Race, what race?
Yes, Lewis Hamilton took the Canadian Grand Prix for Mercedes, and Montreal’s own Lance Stroll – all of 18 – placed ninth for Williams.
But for the beau monde, social scene and blogger crowd, Grand Prix weekend is all about getting out and about to the myriad festivities around town, being seen on the scene, and being photographed – if with a driver or celebrity, all the better.
At the Ritz-Carlton, guests and passers-by were on the lookout for the Jackson Five – spotted early in the evening and then likely whisked to an ultra private VVVIP suite. As usual, crowds of onlookers were cordoned off outside the hotel to view the red carpet amid the gridlock and chaos of downtown Montreal. Inside, the sixth annual ball was a full-blown fiesta, with a carnival theme and a troop of smashing hot Brazilian drummers and dancers. When the confetti came down, the crowd went wild, with not a few of the beautiful folks getting up on the stage and letting loose.

At the Mercedes-Hugo Boss affair at Windsor Station, it was all about Hamilton – and the Boomerang photo booth – in a very polished atmosphere. Also, a lavish feast featuring the sweetest freshest snow crab and Tuck Shop-catered delicacies, including irresistible fries.

Queen Katia of the Ritz.


Vania Aguiar and I at the Mercedes-Benz Hugo Boss party.

On Friday night, to get the blogger crowd prepped, the Meridien kicked off the evening with hair, makeup, lashes and spray tans on offer from Wonderblush. And speaking of tan, St. Tropez showed off its latest self-tanning marvels earlier in the week, just in time for the party scene and quite helpful given the cold, wet spring and the pasty shade of my legs.
On Saturday, the W Hotel hosted its Pit Stop beauty Lounge, with nails by Candy Bar, mini facials from Esthederm, hair and makeup by Wonderblush again, and makeup from Guerlain. (I was sporting dark circles under my eyes from the previous night’s festivities, and Audrey from Guerlain managed to freshen me up to look as if I had slept a solid nine hours. Funny, when you look better, you feel less exhausted.)

Mr. Mosaic Man at Le Richmond.

Hans Koechling of The Image Is was responsible for the racing costumes on display and on models at the Mercedes-Boss affair.

The Crescent St. scene.

I can’t even count how many parties there were on the weekend, and no one person can get to them all. But every event, from the honky-tonk Crescent St. street fair to the ultra-swish, just-try-to-snag a ticket Ritz bash, was packed to the gills.

For Ashley Rosenberger, PR for the Williams-Martini F1 bash at the William Gray Hotel Saturday night, an overflow crowd was a situation. “At one point, they wouldn’t let Éric Salvail in,” said Rosenberger, who wore a red lace romper for the event. Of course, he did get in soon enough, and upstairs on the terrace, the view and the vibe was wonderful, she said.

Celebrities? For sure, including Salvail, Francisco Randez and Yanic Truesdale, among other vedettes, but no Lance Stroll, as he is just 18.

Ashley Rosenberger at the Martini William fest at the William Gray Hotel.

Marie-Annick Boisvert runs the W Hotel Pit Stop Lounge, plus a lot of  of official F1 parties.

Mademoiselle Jules getting the royal treatment at the W Pit Stop Lounge.

Marie-Annick Boisvert, PR for the W Pit Stop Lounge as well as a handful of official Formula 1 events, said there is no tough part to her job. “We provide pleasure.” Still the Pit Stop stations for makeup, facials and nails were fully booked by 4 p.m. – and the event ended at 7.
Each year, she hopes to grow the event. Planning starts in July.
Meanwhile, she’s off on holiday in two weeks.